In connection with our blogging competition, I’ve been having a look round some North Devon blogs. One thing that strikes me is how some blogs never take off and have only one or two entries while others have not been updated for months.

I know from experience that it can be difficult to find time to blog when everything seems to happen at once and you don’t get a minute of the day to relax, let alone write a blog. But if you are blogging for business, it is important to add new content regularly to maintain readers’ interest.

One of the reasons for running the blogging competition is to support and inspire businesses to write blogs. As well as showcasing you, your business and your products and services, they can also generate more web traffic. They can be very effective.

When people do find the time to blog, their thoughts, stories and insight are often both fascinating and instructive.

So if you have started a blog and not updated it recently or if you want to start a blog, please add content as there is an audience here waiting to read it.

And, yes, I will be taking my own advice with my own blogs.

• There’s still time to enter your blog for the May round of the competition. If you don’t, we’re inviting entries through to October 2012.